Brian Newman

Founder

Sub-Genre

Brian Newman, founder of Sub-Genre, consults on film and media content strategy, distribution and marketing for some of the top brands in the world. His company guides companies through the process of leveraging entertainment to showcase their values, have greater impact, and to stand out from the crowd. Current and former clients include: The Climate Pledge (Amazon), Hilton, Indeed, John Deere, Lowe’s, Oatly, Patagonia, Purina, REI, SmugMug, Stripe, Sundance, WeTransfer, and Yeti Coolers. Brian has served as CEO of the Tribeca Film Institute, produces independent films, and writes a popular weekly newsletter on film.

Participating Sessions

Envisioning the Future: Sustainable Solutions for Filmmakers

Filmmakers are currently facing critical issues that could impact the future of filmmaking as a career. These challenges include an evolving distribution landscape, the impact of AI, project funding, and fair compensation. In this conversation, we envision a future where filmmakers can effectively monetize their work, emphasizing the need for innovative approaches and solutions that highlight the importance of films in society.